Is public concern for political microtargeting addressed on empirical grounds?
News and Research articles on Political campaigns
This article highlights what we know about the empirical effects of data-campaigning in political campaigns and how those findings fail to live up to claims about its power.
NationBuilder is a global, nonpartisan political technology firm that sells to anyone. Through a review of its use, this paper questions whether NationBuilder should sell to extremists, spammers or frauds.