Sophie Bishop
Institution
University of Leeds
Department
Media and Communications
Position
Associate professor
Country
United Kingdom
Information
Sophie Bishop is an Associate Professor in Media and Communications at the University of Leeds. Her research focuses on promotion within platformisation, and has been published in journals such as Social Media + Society, New Media & Society and the Sociological Review. Sophie was Specialist Advisor to the UK Parliamentary Inquiry into Influencer Culture and has contributed to EU Policy on the impact of influencers on advertising. She is writing her first book, entitled 'Influencer Creep'.