In the last two decades, the industry has deployed endlessly the rhetoric of the “digital threat” in order to demand harsher measures against digital piracy. This paper shows that the “digital threat” discourse is based on shaky grounds.
News and Research articles on German Society for Consumer Research (GfK)In the last two decades, the industry has deployed endlessly the rhetoric of the “digital threat” in order to demand harsher measures against digital piracy. This paper shows that the “digital threat” discourse is based on shaky grounds.